We designed a logo and full branding suite for The Pilates Hub, a fully equipped and very popular Pilates studio in Leith. Together with the founder we developed a brand strategy which stepped away from the generic imagery usually associated with fitness and developed a look and feel which would be attractive to all genders. The business was formerly based in the Drill Hall in Leith (previously an army building) so it made a lot of sense to develop a colour palette that honoured the roots of the building and we looked to combat fatigues for colour inspiration. (It also helps that the local football team is a certain shade of green).
We supplied a range of assets and set up templates which are used by the clients in Canva to produce marketing materials and also supplied a range of graphics for use in their website and on social media. If your back is creaky from sitting at a computer too much then we highly recommend you visit them at the Shore.
Working with Veronica is a truly collaborative experience. I have used her design services for my small business for over fifteen years. The moment when she reveals yet another set of clever and truly creative graphics never ceases to amaze me.
Ellie Carr, Founder, The Pilates Hub